If an email or a blog lacks a great headline it doesn’t matter how good the content is. It is key that your headlines are compelling. It’s like writing a great book and giving it a terrible cover. 

Potential readers won’t open your emails or read your blogs if there’s nothing to pique their interest.

Let’s take a look at seven headline formulas:

  1. Who else wants [blank]?
  2. The Secret of [blank]
  3. Here is a Method That is Helping [blank] to [blank]
  4. Little Known Ways to [blank]
  5. Get Rid of [problem] Once and for All
  6. Here’s a Quick Way to [solve a problem]
  7. What Everybody Ought to Know About [blank]

Thanks to my source copyblogger.com.

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